Delgar Business Blog

Directories to list your website

Thu, 22 Mar 2012 15:35:00 GMT

Consumers may be looking in online yellow pages and local directories for businesses like yours. Even if they’re not, your being listed can be an indicator to the search engines, helping improve your local rankings at Google, Bing, and Yahoo.

http://smallbusinessshift.com/guides/getting-your-business-listed/

HTML 5 Reference Poster

Wed, 21 Mar 2012 01:36:00 GMT

A nice reference poster for HTML 5. Download

Latest Project - DJLuna.co

Wed, 21 Mar 2012 01:37:00 GMT

Website for mobile DJ in South Florida - www.djluna.co

Content on this page requires a newer version of Adobe Flash Player.

Mon, 16 Jan 2012 22:03:00 GMT

Getting this error from the Flash element on your webpage? Upgrading Flash Player not the issue?

This might be your problem:

Simply taking out the <p></p> from around the object does the trick, and the warning message goes away.

<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="170" height="128" id="FLVPlayer6">
    <param name="movie" value="FLVPlayer_Progressive.swf" />
    <param name="quality" value="high" />
    <param name="wmode" value="opaque" />
    <param name="scale" value="noscale" />
    <param name="salign" value="lt" />
    <param name="FlashVars" value="&MM_ComponentVersion=1&skinName=Clear_Skin_1&strea mName=animation_6&autoPlay=true&autoRewind=true" />
    <param name="swfversion" value="8,0,0,0" />
    
    <param name="expressinstall" value="Scripts/expressInstall.swf" />
    
    
    <object type="application/x-shockwave-flash" data="FLVPlayer_Progressive.swf" width="170" height="128">
      
      <param name="quality" value="high" />
      <param name="wmode" value="opaque" />
      <param name="scale" value="noscale" />
      <param name="salign" value="lt" />
      <param name="FlashVars" value="&MM_ComponentVersion=1&skinName=Clear_Skin_1&strea mName=animation_6&autoPlay=true&autoRewind=true" />
      <param name="swfversion" value="8,0,0,0" />
      <param name="expressinstall" value="Scripts/expressInstall.swf" />
      
      <div>
        <h4>Content on this page requires a newer version of Adobe Flash Player.</h4>
        <p><a href="http://www.adobe.com/go/getflashplayer"><img src="http://www.adobe.com/images/shared/download_buttons/get_flash_player.g if" alt="Get Adobe Flash player" /></a></p>
      </div>
      
    </object>
    
</object>

</p>

How a restaurant builds their e-mail list

Tue, 14 Sep 2010 19:48:00 GMT

I went to grab some lunch at my favorite restaurant and noticed a sign with a photo of a delicious dish, asking customers to sign up to their e-mail list. The restaurant would send you coupons and discounts so you can bring them with you the next time you go back. On a clipboard they had a sheet of paper asking for your name and email. It took just a few seconds to put my info on it as I waited for my change. This simple strategy works well for any food related industry with a lot of walk in customers. Make sure you are consistent sending those email every month, preferably around the same time of the month.

Another strategy that works well is to have customers fill-out a simple survey which captures their email and birth date. On their birthday, you can send them an offer with a discount if they come in for dinner on that date.

If you’re interested in sign up to send your own email and to build your own customer list, check out our e-mail services page or call us. We’ll be happy to answer any questions you may have.
Enrique 
www.delgar.net

Latest Project: Resume2Hire.com

Tue, 31 Aug 2010 05:03:00 GMT

Just launched a new site for Resume 2 Hire. We redesigned the site and added a Wordpress blog.

Launch Site

E-commerce website checklist - What you need to get started

Sat, 14 Aug 2010 04:54:00 GMT

If you’re thinking of going online to sell your products – Congratulations!
The number of people buying online grows each day. You have taken a great step towards reaching a larger market. Here is a basic list of the things you will need to get started.

Domain Name
The web address for your website – www.MarysGiftBaskets.com. Make sure that if your web developer is offering a free domain name or offers to buy it for you, that he/she purchases it UNDER YOUR NAME. You are the owner and you want to make sure that you can access your own domain name.

The Website

First you need and E-Commerce website with a shopping cart and product catalog for your customers to add items to the cart and buy them. The type of e-commerce site and functionality depends on your needs, so make a wish list of features. Here is a list of the typical features we offer.

Hosting

The computer connected to the internet where your web pages and shopping cart reside. Hosting costs for e-commerce sites can cost anywhere from $6.99/month to $75.00/month. You have to look at the features they include, such as a shared SSL, to determine the best solution for you. Your web developer will help you pick.

Accepting Credit Card Payments Online

There are a couple choices here that we recommend depending on your needs and budget.
You can set up some free accounts with Google Checkout or PayPal Standard. These payment gateways will handle the authorizing of a credit card and deposit the money to your bank account. They charge a percentage per transaction of 3% or less. Your customer gets taken off your site and goes to the secure page of the provider and can either pay using their account or a credit card. Once they finish they are redirected back to a page of your choice on your site.

For a more professional look, you may want your customer to complete the checkout and payment process right from your site. For this you will need the PayPal Pro account, or an account with Authorize.net, another major provider. These require a monthly payment and have transaction charges. An example of the cost would be: $30/month + 2.9% + $0.30 per transaction. Check with the provider for details. You will need to purchase an SSL certificate to secure the checkout pages on your site. Browsers identify secure pages by displaying a “lock” icon near the address bar.

SSL certificate

SSL certificates are installed in your hosting server to make a secure directory or pages. The cost of the SSL varies from provider to provider. Some hosting companies sell a” shared” SSL for around $100/yr. You can buy your own from trusted companies like Verisign starting at $300/yr.

Product Catalog

You need a way to add your product images (small and large), descriptions and prices to your online catalog. Your supplier may provide you with an Excel or .CSV formatted file that can be imported to your site allowing you to add hundreds of products within minutes. They may provide you with images or you will have to take pictures and format them properly for the web. You can also add products one at a time via the site’s admin area.

That’s about it… If I think of anything else I will add it. If you want to add anything please feel free to leave a comment.

Content Management Systems

Sat, 14 Aug 2010 03:55:00 GMT

In today’s websites content is king. Managing that content is one of the most important decisions you have to make.

Selecting the right management system for your website begins with evaluating your needs. What do you need your CMS to do? Do you want your CMS to provide SEO friendly URLs and control of your metadata? Will you be adding new features to the site down the road? For example, will you be adding a product catalog, videos, additional forms, a blog or forum, possibly a member’s area? The point is that the CMS you select needs to be flexible and scalable.

After that you need to decide who will be managing the content of your website. The provider of the CMS system will have to train the person who will be using it for updates. Some CMS systems come with tutorials, videos or knowledge base to address questions that may arise during use. Providers will usually charge for additional training.

Delgar Designs offers a powerful, easy to use CMS system for your website. Please contact us to discuss your needs and we’ll determine the best solution for your needs. We’ll be happy to meet and give you a tour on a demo website. You can go back to your office and play a little in the demo site. We also have a short video you can watch now highlighting the features of our powerful CMS.

Why Take Your Business Online?

Sat, 14 Aug 2010 04:55:00 GMT

The most amazing aspect of e-commerce is its ability to impact sales and marketing efforts immediately. By going online, suddenly a neighborhood deli or a small consulting firm can reach a national or international base of potential customers.

Of small businesses that sell online, 64%t said the internet has increased their revenues or sales.
48%t felt the internet helped to expand their geographic reach in the United States.
73%t saved money by decreasing administrative costs.

Delgar Designs now offers monthly website packages that can get you started online for as little as $59 per month. View details

Twitter Introduces a Tweet Button for Your Web Site

Fri, 13 Aug 2010 04:08:00 GMT

The new feature allows you to easily share links on Twitter. You can use the defaults provided by them or as a developer create your own custom buttons.

In the past Twitter relied more on third-party products and services, but more recently, Twitter is starting to take control of tools, services and products that surround its service.

Get the code

How to Import Your Blog into Facebook

Tue, 03 Aug 2010 04:49:00 GMT

Here are a few simple steps to increase your web presence by leveraging the power of social media.

1) Go to "Accounts" and select "Application Settings"

2) Click on “Notes” and once there click on “Import a blog” on the right side

3) Type in the URL of your blog (The RSS feed channel for the blog)

4) At the bottom of the preview, click on “Confirm Import”

And that’s it — your blog is now available to all your Facebook friends and family! Whenever you post new articles on your blog, they will automatically appear on your Wall and in your friends’ News Feeds, driving traffic to your site.

Blogging Tip - Share sale & discount info

Sat, 31 Jul 2010 04:16:00 GMT

Your blog is a great place to share sales and product discounts with your visitors. After a while they will learn to expect to find these offers in your blog and will visit it regularly to look for them.

5 Tips for Promoting Your New Website

Sat, 31 Jul 2010 04:17:00 GMT

1. Put your websites URL (www.yoursite.com) in all your printed promotional materials. I can't tell you how many times I have seen business cards without the company's website info on it. Put it on cards, flyers, brochures, corporate letterhead, newsletter, signs, yellow page ads, etc.

2. Get reciprocal links to your website from other websites and company directories on the web. It's best if they are in a related industry but you can get also put them on any site you want. To see how many sites link to you go to www.Google.com and type: link:www.YourSite.com.

3. Submit your website to online directories like the Yahoo directory, DMOZ.org, the Best of the Web directory. Most have specific submission guidelines. Please read them so you are doing it right.

4. Get listed in local directories like Google Local, Yahoo Local and Bing Local. These usually have a map feature which you can customize to make it easy for customers to find you. It includes things like office hours, address, phone, types of payments you take, you can add coupons, and more. They usually require verification. I recommend you do the phone verification.

5. Facebook Page. As a business, instead of a profile on Facebook, you have pages. Instead of friends, businesses have fans. Having a page is completely free. Use your page to let your fans know what’s going on. You can announce sales, specials and events. The best thing is that the information get’s shared with all their friends and can get your business great exposure and traffic.

Death of the 5-Page Website

Sat, 31 Jul 2010 04:19:00 GMT

An effective website should work and grow with your business.
No, you don't want your first website to be a static five pages long. The truth is, in two months you are going to need to make changes to your services, products, special offers--the list goes on. Now you're paying for changes and new pages to be added, and the price tag for that small, basic, cost-effective website will, at the end of the year, be triple what you planned on spending.

Full Article

Put Video On Your Site

Sat, 31 Jul 2010 04:19:00 GMT

Delgar Designs now offers web video for your site.

You can use one of our available actors, do it yourself or use an industry professional of your choice.

Take your website to the next level with online video advertising. Use video, audio, animation and professional actors to effectively deliver information about your products and services in a short period of time.

Advantages of Web Video

Create a more personal interaction with your customers.
Gain viewers attention
It’s easier and faster to view a short video than to read text on a page.

A Video Spokesperson helps get better results from your existing website by welcoming, educating, entertaining, guiding, motivating, and of course selling more effectively with real people delivering your message. By connecting on a more personal level, you will focus your visitors attention on the message you want them to remember. Thus, they will buy more often and refer more people to your site because it will hold a special place in their memory by creating a visual connection.

Contact us for a free quote: 954-629-3460